Breakthru Beverage

  • Territory Associate- Retail (Halifax/South Shore)

    Regular Full-Time
  • Overview

    Breakthru Beverage Canada an affiliate of Breakthru Beverage Group is a leading North American distributor/broker of the world’s top luxury and premium wine, spirits and beer brands.


    The ideal Territory Associate will exceed pre-determined service expectations while promoting product and fulfilling route management objectives.  Activate programming and brand concepts.  Achieve volume, market share, consumer trial and brand equity as per the market plan.  Grow brand distribution with the right brands in the right accounts.  This position requires a true passion for consultative selling and specific knowledge on how to sell.





    Required Duties:                                                                                 

    • Plan and execute a daily schedule of sales call on a pre-determined route (route schedule)
    • Lead merchandising efforts in customer for all products, general distribution and promotions/programs.
    • Develop effective business relationships with assigned customers
    • Provide management with specific and current information on competitive activity, market challenges and merchandising opportunities.
    • Execute sales driver objectives
    • Work with suppliers representatives and managers in the field to promote products
    • Service and improve the marketability of our products through shelf management, display position and frequency, concept selling and price point management
    • Pack out shelves, build and refresh displays, place POS and stock cold box
    • Obtain feedback from accounts on effectiveness of consumer programming and report trends to management
    • Design and build creative displays to showcase brands
    • Negotiate display space at the secondary tier retail locations
    • Continual development of industry, channel, and brand knowledge
    • Maintain shelf schematic compliance and monitor stock levels of products in store
    • Other duties as assigned



    Must be able to:

    • Live and demonstrate the company values.
    • Excellent communication skills (written and verbal)
    • Demonstrate and exhibit high levels of professionalism
    • Demonstrate sound judgment and problem solving skills
    • Perform job duties in an accurate, proficient and timely manner
    • Attention to detail and ability to multi-task
    • Rely on some instructions and pre-established guidelines to perform the functions of the job
    • Strong interpersonal and relationship building skills
    • Knowledge of Liquor Board Regulations, market trends and competition


    Required Skills:

    • College degree required
    • Proficient MS Office skills
    • Must possess a valid driver’s license
    • Must be at least 19 years of age in  (or 18 years of age in Alberta, Quebec, and Manitoba)
    • Must have fully insured, reliable and appropriate transportation


    Physical Demands of Job:

    • Carrying and lifting 45-65 pounds
    • Immediate reaching to perform various duties
    • Overhead reaching to perform various duties
    • Standing and walking for periods of time to perform various duties
    • Squatting or bending to perform various duties as assigned


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