Breakthru Beverage

  • District Manager (Vancouver)

    Regular Full-Time
  • Overview

    Breakthru Beverage Canada is a leading North American distributor/broker of the world’s top luxury and premium wine, spirits and beer brands.


    Breakthru Beverage Canada is led by a dedicated and highly talented Canadian sales force equipped with advanced brand knowledge and selling resources. We have regional offices in in Vancouver, Edmonton, Montreal and Toronto. If you are passionate about the spirits, wine and beer industry; have a true passion for consultative selling; love to win; enjoy working in a fast pace environment; love to grow and develop; enjoy  having responsibility and love challenges; love to have fun; and be part of a dynamic team, we would love to talk to you!


    The District Manager will manage the strategic coverage of all on and off premise outlets in sales team territory. Drive volume and grow net sales value in order to deliver the annual plan and beat the competition. Lead, coach and develop team capabilities and skill set. Lead implementation of company strategy at customer level via programs that recognize brand strategic and tactical objectives.


    • Required Duties:   

    • Train, coach, lead and motivate direct reports to deliver maximum impact in the market
    • Lead direct reports effectively by clearly communicating roles and responsibilities, expectations and deliverables
    • Managing Territory Coverage Plan to ensure excellent execution around time management and utilization of resources
    • Ongoing training and development of Territory Managers and Territory Associates through continued instruction during regularly scheduled in field work withs, market surveys and observance of sales teams meetings.
    • Ensures all tools are in place to support attainment of goals and objectives
    • Develop and maintain strong relationships with customer base
    • Provide on-going and current assessments of the results of plans by channel, key account and individual customer
    • Ensure distribution of brands in key purchasing areas within accounts
    • Grow distribution of brands into existing accounts, including new products, and new sizes of existing products.
    • Prospects, quantifies and qualifies all new accounts visited to determine potential fit with brand portfolio
    • Assign goals by individual and assess progress by territory/account for distribution, volume, profit, and sell-through execution.
    • Obtain and communicate updated market competitive information.
    • Other duties as assigned 


    • Must be able to:
    • Live and demonstrate the company values.
    • Live and demonstrate the functional and leadership training capabilities
    • Excellent presentation and interpersonal skills
    • Excellent sales background with solid understanding of company selling procedures
    • Demonstrated leadership and team building experience
    • Strong organizational and multi-tasking capabilities
    • Strong communication skills: verbal, listening and written
    • Capable of seeking out new ideas, exhibit initiative and be proactive
    • Managing complex customer relationships
    • Excellent Negotiation and Influencing Skills
    • Strong competitive intelligence within the marketplace
    • Demonstrate and exhibit high levels of professionalism with internal and external customers
    • Demonstrate sound judgment and problem solving skills
    • Required Skills:
    • Bachelor’s Degree required or 3-5 years sales experience, preferably in consumer package good industry
    • Previous leadership experience preferred
    • Relevant cross-functional experience (finance, operations, IT, HR, project management, etc.)
    • Proficient MS Office skills
    • Must possess a valid driver’s license
    • Knowledge of Liquor Board Regulations, market trends and competition
    • Bilingual; must be fluent in French and English (for Eastern Canada Region only) 


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